AH Riise (Virgin Islands) Rolex Official Retailer
Rolex at AH Riise St Thomas

Rolex
Datejust 31
Oyster, 31 mm, Oystersteel, Everose gold and diamonds

Rolex Datejust in Oystersteel and gold, m278341rbr-0003


REFERENCE
278341RBR

MODEL CASE
Oyster, 31 mm, Oystersteel, Everose gold and diamonds

BEZEL
Domed, set with diamonds

WATER-RESISTANCE
Waterproof to 100 metres / 330 feet

MOVEMENT
Perpetual, mechanical, self-winding

CALIBRE
2236, Manufacture Rolex

POWER RESERVE
Approximately 55 hours

BRACELET
Oyster, flat three-piece links

DIAL
Chocolate set with diamonds

CERTIFICATION
Superlative Chronometer (COSC + Rolex certification after casing)

Rolex Datejust
chocolate dial oystersteel everose gold and diamonds

Chocolate Dial

The dial is the distinctive face of a Rolex watch, the feature most responsible for its identity and readability. Characterised by hour markers fashioned from gold to prevent tarnishing, every Rolex dial is designed and manufactured in-house, largely by hand to ensure perfection.

Diamond-Set Bezel

Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.

diamond set bezel oystersteel everose gold and diamonds
everose rolesor oystersteel and everose gold steel pink gold

Everose Rolesor

Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability. Together, they harmoniously combine the best of their properties. A true Rolex signature, Rolesor has featured on Rolex models since the early 1930s, and was trademarked as a name in 1933. It is one of the prominent pillars of the Oyster collection.

crown portrait

Model Availability

All Rolex watches are assembled by hand with the utmost care to ensure exceptional quality. Such high standards naturally restrict Rolex production capacity and, at times, the demand for Rolex watches outpaces this capacity.
Therefore, the availability of certain models may be limited. New Rolex watches are exclusively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.
‭Ah Riise‬ is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.

How to Set your Datejust 31

Synonymous with excellence and reliability, Rolex watches are designed for everyday wear, and depending on the model, perfectly suited for a wide range of sports and other activities. Built to last, these timepieces are characterized by their distinctive and timeless aesthetics. The Oyster Perpetual Day-Date 40 is the ultimate watch of prestige. Learn more about this model and how to set the time, date and day by watching the video.

A splash of colour. A poetic shimmer. A sense of renewal. The dials that decorate the new Datejust 31 are bursting with fresh energy and full of promise. Rolex is presenting three new versions of the Datejust 31 with striking floral-motif dials. Calling to mind wild summer meadows, the design comprises 24 flowers that stand out distinctly from one another thanks to their finishes – either sunray, matt or grained. Each of the flowers is lit from within by a diamond set into the centre.

Rolex Datejust

The classic watch of
Reference

View all models
 

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Rolex at AH Riise (Virgin Islands)
Rolex at AH Riise (Virgin Islands)